When Diwali rolled around last November, Ramesh Banerjee, owner of Bholanath Sweets in north Kolkata, was staring at a packed schedule and a worryingly thin marketing budget. With shops in College Street and Salt Lake, he wanted a wider reach without burning through ₹50,000 in paid search. He tried a focused mix: Instagram Reels with […]

Remote work has transformed the employment landscape, but many employers still have concerns about hiring workers they’ll never meet in person. Building trust with potential employers requires demonstrating professionalism, reliability, and security awareness from the very first interaction. Your ability to showcase these qualities can be the difference between landing your dream remote position and […]

It is a question we have all asked ourselves at some point. Unfortunately, for most of us, the one key ingredient to fulfilling the dream of becoming a professional NFL player has been sadly missing – talent. If you have that core ingredient and can set your sights on playing in the big leagues instead […]

Hiring remotely gives you access to a global talent pool, but it makes genuine connections difficult. Since the old rules of in-person interviews no longer apply, your process must be redesigned around creating a positive human experience. This approach is what ultimately attracts top candidates and convinces them to join your team. Your Job Post […]

Crafting the perfect CV can feel like an arduous journey at full length. The constant act of having to make tweaks for various types of roles, as you realise you’re running out of file names, is both to be expected and dreaded as a job hunter.  While even just attending a job interview can feel […]

Although obtaining a master’s degree is a significant accomplishment, it’s rarely the end of your career path. Developing your talents further can have a significant impact on your professional advancement, regardless of whether you’re entering the job for the first time or hoping to advance in your sector. Here’s how you can keep moving forward, […]